Tuesday, November 07, 2006

Email Delveriability Tips of the Day

If you're into testing and deliverability tips for your email marketing campaigns, here are two things that you can try right now:

  • If you use one of those "Click here to view the email as a web page" in the top of your email, try removing it. In fact, remove all of that extra text in the email header. This should help your email recipients see your email message better. Remember to move up links and call to actions so they can be seen in the email preview pane.
  • Copy and paste your email HTML into the following free tool: http://www.ezinecheck.com/check.html and see what kind of score it gets. You may need to adjust your copy slightly to reduce the risk of your email being tagged as spam.
Have fun and good luck!

Chad H

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