tag:blogger.com,1999:blog-25332113.post4889521330058754901..comments2024-01-14T08:00:23.004-05:00Comments on Anything Goes Marketing: Newsletter Content that Engages Your Marketing DatabaseChadhttp://www.blogger.com/profile/03192337361852995222noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-25332113.post-18253604672622727452008-09-17T19:20:00.000-05:002008-09-17T19:20:00.000-05:00Hi Leigh Anne. I subscribe to your newsletter and ...Hi Leigh Anne. I subscribe to your newsletter and have your blog in my google reader. Keep up the great content! I really like the new book club on your blog. This is a great example of really thinking about your target audience and interacting with them. Thanks for your note.Chadhttps://www.blogger.com/profile/03192337361852995222noreply@blogger.comtag:blogger.com,1999:blog-25332113.post-13386103722945343242008-09-15T17:52:00.000-05:002008-09-15T17:52:00.000-05:00I started our company newsletter as a way to commu...I started our company newsletter as a way to communicate with our customers but our database of subscribers has now reached over 2000 (which is pretty good for a small B2B company). Most of it is content repurposed from our blog. It is a great way to re-use quality content and a way to get it out to more people. We do include an offer in the sidebar, usually a whitepaper download, and Anonymousnoreply@blogger.com